Japan Matsuri 23

1 October 2023

One of the biggest Japanese events in the UK returned after a 3 year hiatus due to the pandemic. This Japan Matsuri was held in Trafalgar Square; London’s iconic and bustling tourist area.

Sake Samurai UK sponsored the event and served sake to nearly 400 VIPs, including MPs, by volunteer sake experts at the site. It’s been some time since Sake Samurai started to sponsor this particular event, but year by year sake has gained traction with more and more people interested in trying it. It certainly appears that sake has established its own rightful position as a part of the Japanese culture.